The Challenge

The startup was running broad, low-relevancy paid search campaigns resulting in high CPL and junk leads.

Our Strategy

We redesigned landing pages targeting transactional terms, added interactive pricing elements, and set up precise conversion goals in GTM.

The Results

• 3.5x growth in qualified demo requests.
• 42% drop in Cost Per Lead (CPL).
• Seamless HubSpot CRM sync.